Educators Lessons - Business and Marketing

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Business & Marketing Lessons

While exploring real-world Business Development and Entrepreneurship challenges, students gain the skills needed for a future career in Business. Teach these challenges in series or pick and choose to fit your curriculum.

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Series: Business Development

Swag That Stands Out

Students will develop a brand marketing plan for a local business by creating unique swag that will increase brand awareness and drive revenue growth.

Waste to Wealth

Students will explore how decisions about materials, sales platforms, and production time can impact the profitability of their product and business.

Pop-Up Shop Showcase

Students will design and create components for a local commerce event, such as signage, booth displays, and other stand-out features.

Series: Entrepreneurship

Marketing Magic

Students will develop and implement a marketing plan to sell a digitally designed product created with Glowforge.

Sold! Build e-Commerce Success

Students will develop a business plan for an e-commerce business venture to sell their products online.

Socials for Success

Students will create a social media campaign to build brand awareness and drive sales for a product or e-commerce storefront.

Capstone: Pitch It!

Students will pitch their innovative business idea in front of an audience of peers or from the local entrepreneurial community.